Con Cubo

SaaS Tool Design and Marketing Website

The newly founded startup wants to support organizations and teams in the design, control and optimization of their work.

The tool aims to be an intelligent companion in setting up highly efficient organization structures to tackle overhead and lacks of transparency.

Client

Con Cubo GmbH

Role

Single Product Designer, did it all

Location

Hamburg and Remote

Brief

Design a SaaS tool to visualize and manage complex organizations, as well as a marketing website to present the product and attract the first customers and investors.

Challenge

Designing a product that didn't exist before was quite a challenge and I and the founder didn't know if the concept was design and buildable.

Solution

In several iterations, the key functionalities of the product were explored and the behaviors defined while a small development team built the first proof of concept.

Designing with components

Right from the start a design system was set up in Figma to easily apply changes throughout the process and to keep things highly consistent throughout the app and website.

Spreading the word

With Webflow, a lean landing page was designed and built to get the first beta testers on board and to attract potential investors.

Result

The product received a lot of attention in the German startup scene and got the first funding soon after the beta was released.

Other Projects

DressLikeMe

Redesigning an AI fashion platform to create new business opportunities.

View Case Study

WILSON.

Designing the website of a startup that rethinks railways and logistics.

View Case Study